• The trend towards higher concentration of home care products, primarily within laundry care and dishwashing, led to a reduction in packaging volume over the review period, and this continued in 2016.
  • One of the major drivers in flexible packaging was the further proliferation of home care wipes. Indeed, these products are most frequently sold in flexible plastic packaging. This type of packaging is considered to be easy to use and store.
  • Metal aerosol cans in home care continued to grow in 2016, driven by increased interest in home care disinfectants and oven cleaners in metal aerosol cans. Additionally, surface care products in metal aerosol cans are often regarded as being extra effective, given the powerful spray and wide application range of this packaging format.
  • With increased attention being paid to over-dosing in the industry, packaging manufacturers are developing closures to help consumers address this problem.

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