- In soft drinks, shaped liquid cartons were the fastest-growing pack type in unit volume, growing by 11% in 2016. The growth of smaller pack sizes intensified further in 2016 in the light of the sugar tax announcement on soft drinks at the beginning of the year.
- In hot drinks, thin wall plastic containers was the most dynamic pack type in hot drinks in 2016, due to the fact that consumers increasingly purchase instant or fresh ground coffee in thin wall plastic packaging to refill their glass or metal coffee containers.
- In alcoholic drinks, glass bottles dominate with 54% volume sales in 2016, but rigid plastic was the fastest growing packaging type with 227% volume sales growth, due to a substantial increase in the use of five-liter rigid plastic containers for wine in the on-trade channel.
- 2016 saw a continuation of the shift towards smaller pack sizes in beer, a trend which first became evident with the rise of craft breweries and significant sales of their products earlier in the review period. In particular, the influence of craft breweries has been most evident in rising volumes of 330ml metal beverage cans.
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