- Premiumization is gathering strength in beauty and personal care packaging. Customized glass bottles and jars are benefiting from this trend, with producers becoming more likely to demand distinctive features on their packaging. Folding cartons within secondary packaging are also seeing a good performance.
- The increasing frequency of occasion-driven consumption is affecting food packaging. Consumers are increasingly eating on the go as a result of hectic lifestyle and diminishing free time for sit-down meals. Packaged food manufacturers are responding to this trend by launching convenient packaging solutions. Product areas impacted by this trend include breakfast cereals and cheese, as well as baby food.
- Home care pack sizes are decreasing as formulas become more concentrated, particularly for laundry and dishwashing detergents.
- Smaller soft drink pack sizes are becoming more popular in the anticipation of a tax on sugary beverages starting in 2018.
- Premium packaging is more commonly used to differentiate alcoholic beverages as increasingly health-conscious consumers reduce their alcohol consumption. The craft beer trend is benefiting customized glass bottles, while embossing and engraving are increasingly being used to add a luxurious note to spirits packaging.
Disclaimer
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