• Home care packaging is projected to grow at a 1% CAGR through 2021 as the Spanish economy improves and consumers feel more comfortable by more task-specific home care products.
  • Additionally, Spaniards will be less concerned about the cost of using their cars for shopping as disposable income rises, and larger home care product formats will likely gain ground, especially in some categories such as laundry detergents, surface care and dishwashing.
  • Plastic pouches will likely benefit from innovations in the manufacturing of washing machines and dishwashers, which will increasingly offer automatic detergent dosing functions that require capsules, which are typically packaged in stand-up pouches.

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